Productivity is one of the major factors that affect the profit of any industry or any product. In manufacturing industries, the productivity is showing the efficiency of the production unit. It depends on many factors such as technology, machine, method, management etc. In this study, method of manufacturing is considered and analyzed how it affects the productivity. Productivity is normally expressed as the number of units produced / unit time. Sheet metal forming is one of the major manufacturing processes and used for most of the products. The proper design of die is important in sheet metal forming processes. This article discusses how the Combination Die can improve the productivity. For this study, a product “U Clamp” is considered. The Product requires piercing, bending and parting off operations. The Combination Die is designed and fabricated for the product and tested. Data on operation time, material handling time are collected, analyzed and discussed.