The insights into additive manufacturing, the Internet of Things, and analytics enable us to help organizations reassess their people, processes, and technologies in light of advanced manufacturing practices that are evolving every day. Manufacturing processes are becoming increasingly digital. As this trend unfolds, many companies often struggle to determine what they should be doing to drive and deliver real value both operationally and strategically. Indeed digital solutions may promise significant value for an organization. Of particular fascination of late seems to be the notion of a digital twin: a near-real-time digital image of a physical object or process that helps optimize business performance. © 2020 Elsevier Inc.