Designs of buildings are changing with emerging demands of several aesthetical features and efficient design based on geometry. Development of new building materials and construction techniques have enabled us to build new buildings which are tall and unsymmetrical, but unfortunately such structures are more susceptible to wind loads. Thus it becomes necessary to estimate wind loads with higher degree of confidence. Although ample information regarding wind load on symmetrical and regular structure is available in various international codes, they lack the study of effect of wind forces on unsymmetrical structures. This paper presents experimental and numerical studies of the wind effect on commonly used C-shaped buildings with varying aspect ratio and its optimization caused by the alteration of angle of incidence. Furthermore, results obtained by numerical analysis have been validated with the experimental one. For this study, numerical analysis has been carried out using ANSYS Fluent with k-ϵ model of turbulence. Computational fluid dynamics (CFD) techniques is used to evaluate the surface pressure on various faces of the model for angle of attack of 0° to 180° at an interval of 30° in a subsonic open circuit wind tunnel. The results found by CFD technique are well compared with the experimental results which suggest the feasibility of using this technique of predicting wind pressures on building efficiently and accurately. © 2018 Monalisa Mallick et al.