Companies and their way of interaction with customers has been changed a lot over past years. A customers containing business cannot be guaranteed for so long time. So, companies found a key point that need of understanding customers is playing a vital role. So, they are approaching data mining as a platform to achieve the CRM (Customer Relationship Management). Different fields are following different techniques like association rule mining, in-depth mining, frequent pattern mining. By this paper we are going to plant an enhanced version of Apriori algorithm of Association rule mining. © 2016, International Journal of Pharmacy and Technology. All rights reserved.