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Role of Trust and Privacy Concerns towards Usage of E-Health Services—An Extension of Expectation-Confirmation Model
Kumar K Anil,
Published in Diva Enterprises Private Limited
Volume: 10
Issue: 7
Pages: 339 - 345
Electronic health services is extensively employed to build an online platform for healthcare providers and patients. However, there are few studies that have investigated the intention behind why e-Health services are rejected by some of the end-users after their initial experience. There exists a considerable gap between the usage of e-Health services and our understanding of these technologies. Therefore, this study was carried out on the aim to better understand the factors leading hospital consumers’ continued usage of e-Health services based on expectation-confirmation model (ECM). To explore the process of continuance usage intention of e-Health services, the study has integrated ECM model with technology acceptance model and two post adoption expectation beliefs (i.e., perceived privacy and security, and perceived trust). With 253 e-Health services users’ responses, the proposed research model was empirically tested within the context of e-Health services by applying partial least squares (PLS) method. The main finding from the path analysis indicates that along with perceptual (confirmation, perceived ease-of-use, perceived usefulness), and emotional factor (satisfaction), post adoption expectation beliefs (perceived trust, perceived privacy and security) - also shown a significant association towards continuance intention of e-Health services. The study concludes by discussing theoretical and practical implications, limitations and future scope. © 2019, Indian Journal of Public Health Research and Development. All rights reserved.
About the journal
JournalIndian Journal of Public Health Research & Development
PublisherDiva Enterprises Private Limited
Open Access0