In today's competitive scenario of the educational institutions, the ability to work with emotion is a vital part of any individual's skill set. The excellence in the performance of the work is achieved at the cost of the personal life. Any human being expects an excellent living, it requires a balance between work life and family life becomes inevitable. Emotional intelligence is an essential factor responsible for better performance in work and family life and it facilitate to minimise the stress. In this regard, the researchers have selected three private universities for the study to find out the impact of emotional intelligence on work life balance among the faculty members' performance in Tamil Nadu, India. The discriminant analysis proved that there is a significant association between the universities and the determinants of EI and WLB. The conjoint analysis revealed the important attributes of EI and WLB and the best and least possible combinations for the impact of EI on WLB. The study found that the faculty members with high EI would plan their work properly which would helpful in avoiding long working hours and conducting meeting after office hours. Copyright © 2019 Inderscience Enterprises Ltd.