Ganesan P

VIT Business School

Vellore Campus

Suresh S

Ravichandran S

Vellore Institute of Technology (VIT) is a private university located in&nbsp;Tamil Nadu, India. Founded in 1984, as Vellore Engineering College, the institution offers 20 undergraduate, 34 postgraduate, four integrated and four research programs. It has campuses in Vellore, Amravati, Bhopal and Chennai.

VIT is one of the top ranked private universities in India according to NIRF, THE and QS Rankings.&nbsp;Govt. of India has recognized&nbsp;VIT, Vellore as an&nbsp;Institution of Eminence. This has allowed VIT to take independent quality initiatives and move up in world ranking.

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VIT University

Understanding Wellness Center Loyalty Through Lifestyle Analysis

Health Marketing Quarterly

Using Lifestyle Analysis to Develop Wellness Marketing Strategies for IT Professionals in India

Journal of theoretical and applied electronic commerce research

Enhancing Hotel Search with Semantic Web Technologies

Promoting Fruit and Vegetable Consumption In Different Lifestyle Groups: Recommendations for Program Development Based on Behavioral Research and Consumer Media Data

International Journal of Consumer Studies

Women, men and organic food: differences in their attitudes and willingness to pay. A Spanish case study

International Journal of Tourism Research

Customer satisfaction and loyalty to Alpine ski resorts: the moderating effect of lifestyle, spending and customers' skiing skills

Journal	Health Marketing Quarterly
Publisher	Informa UK Limited
ISSN	0735-9683
Open Access	0