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5 Publications
4 Journals
Moovendhan V
Associate Professor Grade 1
Department of Technology Management
moovendhan.v@vit.ac.in (Work)
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Publications - 5
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Publications (5)
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Publications (5)
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Articles
Investigating the relationship between age and smart phone usage patterns: Evidences from indian smart phone users
A.M. Sakkthivel
,
Moovendhan V
and
G.S. Heggde
2020 | Inderscience Publishers
Articles
Will the Indian herbal toothpaste marketers survive against multinational FMCG companies?
Moovendhan V
,
S. Kumar
,
...
,
D. Dass
(4 authors)
2020 | Inderscience Publishers
Reviews
Were public sector banks victimised through AQR? A strategic orientation perspective
S. Basu
and
Moovendhan V
2017 | Economic and Political Weekly
Articles
Does interest rate really triggers capital formation in India?
Dutta S.
,
Moovendhan V
and
Ram A.
2017 | Serials Publications
Articles
Impact of consumer sentiment index on equity market index: A study on Indian stock market
N. Balwani
,
Moovendhan V
,
...
,
R. Gude
(5 authors)
2017 | Serials Publications
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